Picked out what I'm going to try to replicate. Once the coffee was cooled, the darkest roast I tested turned out to be quite delightful, but also very much not what I want to sell this coffee as. In the medium roast range I found a couple cups that had some interesting spiciness going on. But what held up best overall and is a good match for the flavor profile I intended to get out of the coffee was something on the darker side of a light roast where I'm getting fruitiness with good intensity.